Doritos and the Super Bowl

To start off, two questions:

• Did you watch the Super Bowl?
• Why did you watch the Super Bowl?

I ask people these two questions every year.  I would say 90% of the time I get the response that people watch the Super Bowl for the commercials.  I personally have never watched this big game of the year, but thanks to YouTube I can watch the commercials I missed.  The truth is, I don't really care to watch them.  Here is one though that Doritos did...